Podcasts are hard to discover.
More and more listeners discover new shows through short clips. Without short-form, growth depends on charts and word of mouth.
Home / Use cases / Podcasts
Podcast
clipping
agency.
Every episode holds a dozen moments that could find new listeners. We get them in front of people scrolling TikTok, Reels and Shorts, and you pay for verified views only.
The problem01
Your team can’t clip at volume.
One editor posting on one account gets a handful of clips a week to a single audience.
Guest moments go to waste.
Your best guest stories disappear after release week.
What a campaign looks like02
One episode.
Dozens of native clips.
We build a source library from your episodes, brief clippers on your show’s tone, and distribute across many accounts.
Episode library
We timestamp the strongest moments across your recent episodes.
Show brief
Tone, recurring hooks, guest rules, tags and your show handle.
Distribution
Clippers publish with captions and a call to listen.
Weekly learning
Which guests, topics and hooks bring the most views.
Angles that travel03
What we look for
in your content.
The moments that work in short-form are rarely the ones you’d put in a trailer.
- Contrarian takes and hot opinions
- Personal stories with a clear turn
- Surprising numbers or facts
- Guest “I’ve never said this publicly” moments
- Disagreements between host and guest
- Tactical advice that fits in 45 seconds
- Funny moments with no context needed
- Questions the audience keeps asking
Questions04
Do you need video, or does audio work?
Video with faces performs best. Audio-only shows can work with captions and visuals, but results are usually weaker. We’ll tell you on the call.
How many episodes do we need?
Five to ten recent episodes give enough material for a pilot.
Can clips mention the guest?
Yes. Guest tags are set out in the brief, and guests usually love the extra reach.
Your next listener
is scrolling.
Pilots start from $5K with a focused brief, weekly reporting and a 25% management fee.