CAMPAIGN CLOSE-OUT
ONE REPORT.
EVERY SIGNAL.
VIEWSELIGIBLE / TRACKED
CPMSPEND EFFICIENCY
CLIPSSUBMITTED / APPROVED
Every metric is tied to campaign-platform data and approved post URLs.
Home / Results
Proof before
promises.
Campaign proof is published only after verification and client approval. We report the complete operating picture: eligible views, spend, approval rate, platform mix and creative learnings.
Reporting standardClient-ready
ONE REPORT.
What every case study will showStandard
Context
Client, source content, goal, markets and campaign window.
Clips
Submitted vs approved clips, and the approval rate.
Eligible views
Verified views on approved posts, split by platform.
Effective CPM
Total distribution spend divided by eligible views.
What worked
Top angles, hooks and formats, with example clips.
What didn’t
Angles we cut and why. Learning is part of the result.
Business signal
Follower, download or sign-up movement the client chooses to share.
Client sign-off
Nothing is published without written client approval.
Pilot programmeMeasured from day one
Build the first
proof point.
Pilot campaigns start with a focused brief, a 25% management fee and a reporting framework designed to produce a clear scale-or-stop decision.
Measurement standardHow we count
URL-level reporting
Every approved clip is listed with its link, platform, posting date and verified views. You can open any of them.
Fixed tracking window
Views are captured over a defined window after posting, so numbers don’t drift.
Documented exclusions
Rejected posts and the reason for each: off-brief, reused, deleted, or suspicious traffic.
Paid on eligible views only
Clippers are paid only on views that pass review, and those are the only views your budget pays for.